- 69.9% of men spent over $900 +on running apparel, shoes, watches/technology, races (virtual) and coaching
- Women spent $1,100+ (apparel and investing in their goals by hiring coaches)
- 57% of runners (male & female) purchase at least 2 pair of running shoes per year.
- Over a billion pair of running shoes are sold worldwide each year.
- Sports massages are beneficial to athletes.
- Men are more likely to choose body services (30% compared to 24% of women). Fitness or sports services (29% compared to 10% of women).